We can define SEO (Search Engine Optimization) as the art and science of achieving higher rankings in the organic search results.
As an SEO you may have to spend a great deal of time explaining the differences between the two. Being able to properly define these two factors will distinguish you as the SEO that stands out in the crowd and becomes successful to the one that gets lost n the crowd.
With the shift in the Internet world the “textbook style SEO” is not providing top rankings on it’s own as it once did in the past. We are now seeing a great shift in the results to sites that have a good balance between both the science and the art of SEO.
Read the complete article found on our Web site at:
http://www.searchengineacademysc.com/seo_marketing_articles/difference-art-science-seo.htm
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